skip to Main Content

Altru Health System

Putting the people of Grand Forks and the surrounding area first.

Woman with Pink Highlights
Altru Logo Green/Grey

We’re your hospital.

For over 30 years, CCF and Altru have been in a true partnership that has forged great work and real friendships. We’ve worked together to build and position Altru as a regional leader in world-class healthcare, while remaining an active part of the communities in which they serve.

Young Girl

Focused on you.
Focused on the future.

What mattered?

As the region’s largest hospital and health system, the community depends on Altru. But many people felt like they could be doing more to show their commitment.

The insight

If you want to learn how to be better, just ask.

The change

By using real community members in the campaign, we regrounded Altru in peo-ple’s minds as the region’s real community care provider.

Altru OOH Billboard
Altru "Focused on You" Facebook Carousel
Altru Bus Wraps

Reigniting a sense of pride throughout the region.

Altru believes healthcare should be personal. Every decision, every investment, every change is focused on treating patients better. Our campaign elevated the perception of the quality and impact of Altru.


Educating college students on where to go for care.

Back To Top